Marlon Craft
AGENCY: FREELANCE
ROLE: CREATIVE & STRATEGIC CONSULTANT
For more than a decade, I've partnered with independent recording artist Marlon Craft and his label, Homecourt LLC, helping shape the ideas that live beyond the music. From album campaigns and films to merchandise, live experiences, and brand collaborations, I work across strategy, creative direction, copywriting, and production to turn his vision into cohesive cultural moments. Together, we've built an independent brand that feels unmistakably authentic, creatively ambitious, and deeply connected to his fanbase.
Selected Highlights:
-I coined the name for Marlon Craft's Homecourt Advantage mixtape series.
-Collaborated on campaign strategy and creative direction for Homecourt Advantage Vol. 1 and Vol. 2, including the album artwork.
-Art directed the How We Intended album cover.
-Co-wrote the treatment for the Gold Teeth music video.
-Wrote the treatment for the Friends music video and designed the single artwork.
-Executive produced the Braniacs music video.
-Produced The Feels music video.
-Art directed the vinyl packaging for Muggsy Bogues, Marlon Craft's collaboration with Method Man.
-Designed the album cover for his album The Tunnel's End.
-Developed creative strategy, messaging, copywriting, and art direction across album launches, tours, merchandise, and promotional campaigns.